This book is more than a new event in the analysis of consumer behavior and psychology. The miracle of this book is the introduction of consumer psychoanalysis in a clear, fluent, and practical language. Discussions are based on the archetype theory ...
This book is more than a new event in the analysis of consumer behavior and psychology. The miracle of this book is the introduction of consumer psychoanalysis in a clear, fluent, and practical language. Discussions are based on the archetype theory of the Swiss psychoanalyst, Carl Gustav Jung. While reading the analysis of this book, you will be surprised when you see that large and small companies, despite the heavy costs, lead them astray without psychological analysis of the customer and only with superficial psychology. In the era of providing instructions and unifying versions in the areas of influencing the audience, this book offers you the opportunity to discover your unique model of brand management, but the other profound effects of this book: the use of archetypes (archetypes) that tell you a place Where can your brand shine the most? Strategic planning (macro, human resources, and marketing) will have strong and deep support of archetypes. By using archetypes, you will create lasting interest, popularity, and intimacy between your customers and your brand. And...
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