A great book for anyone interested in neuroscience, creativity, and learning... Business Hitchhiker Journal
Thanks to our creative brain, we can create symphonies, create works of art, and make amazing innovations from smartphones to self-driving ca ...
A great book for anyone interested in neuroscience, creativity, and learning... Business Hitchhiker Journal
Thanks to our creative brain, we can create symphonies, create works of art, and make amazing innovations from smartphones to self-driving cars and nano spacecraft. Our brain's ability to create, innovate, and rebuild the world is unique among all human species. like us This is why cows don't dance, squirrels don't design elevators to climb their trees, and alligators don't invent motorboats. We owe these innovations to the fundamental and cognitive software of our brains. In this book, David Eagleman and Anthony Brandt, by cross-examining the three fields of neuroscience and evolution, show that cognitive patterns related to creativity are basically implemented in the background and outside of our direct awareness; Despite all the steps that Steve Jobs' brain went through to invent the iPhone, they are basically the same steps that the author's brain uses in writing a fantasy novel, and the cognitive patterns behind the creative actions of both are the same. The same cognitive software in the brains of NASA engineers and Picasso runs in the brains of all other humans, but it needs to be nurtured. Therefore, this book is an educational manifesto for fostering creativity. By examining science and art at the same time, the authors show how innovations, from Mohan Picasso's paintings to Steve Jobs' amazing iPhone, are formed from phenomena that existed before the emergence of these innovations. are In this work, the authors show that the brain uses three operations of change, separation, and integration during innovation and creativity. This book consists of three parts... The first part introduces our need for creativity, how to create new ideas, and how our innovations are formed in the time and place we live. The second part introduces the important features of creative mentality, It examines options from proliferation to risk resilience. The third part shows how to cultivate creativity in our growth centers for the future. It is recommended to all those interested in learning about the category of creativity and its development.
Readers familiar with David Eagleman will encounter in this book the same examples and clever similes that are considered his writing style. But Rice University music professor Anthony Brandt as co-author adds to the artistic richness of Eagleman's assumptions. Maybe you don't know what Picasso and NASA have in common. In the same way, you may not know what the different hair models of bicycles and the design of stadiums have in common, but by reading this work, the answers to these questions will be completely clear to you. Richard Kaitonic, New York Journal of Books
We are using technologies like Cookies and process personal data like the IP-address or browser information in order to personalize the content that you see. This helps us to show you more relevant products and improves your experience. we are herewith asking for your permission to use this technologies.
4 (0 rating by our users)
